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OEM Customer Journey

Demand generation → qualification → package → onboarding → go-live → retention

A guided customer experience designed for B2B conversion and long-term retention.

Built around demand generation, qualification, clear onboarding, and measurable delivery milestones.

Journey stages

Qualify intent
Recommend package
Deliver milestones
Retain & expand

1) Lead magnet entry

They request a guide. You capture intent and context (what they want to automate).

2) Qualification

You confirm scope: users, sites, integrations, SLA, timelines, and constraints.

3) Package selection

Recommend Starter/Professional/Enterprise with optional add-ons and rollout plan.

4) Onboarding & implementation

Kickoff, roles, workplan, integrations, QA, pre-go-live, go-live, hypercare.

5) Retention

Monthly reporting, security posture updates, roadmap, and expansion into more modules.

Next: Value Proposition

Partner Resources

Browse partner articles, playbooks, and onboarding guides. Publish more content from Content Management.

Demand generation first
OEM delivery playbooks
Partner enablement
Page: customer-journey

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Quick Links
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